PrivateFly is a leading private jet charter broker founded in 2008 by Adam Twidell, a former RAF pilot. Based in London, the company operates as an intermediary connecting clients with vetted operators across a global network of aircraft. PrivateFly was one of the first companies to bring real-time online pricing and booking to the private aviation industry, making the process of chartering a jet more transparent and accessible.
The company was acquired by Directional Aviation in 2018, joining a portfolio of premium aviation brands. As a broker, PrivateFly does not own aircraft but instead leverages relationships with hundreds of certified operators worldwide to source the best aircraft for each client’s specific needs. This model gives clients access to a vast range of aircraft types, from turboprops and very light jets to ultra-long-range heavy jets.
PrivateFly is known for its technology-forward approach, offering instant online estimates and a streamlined booking process alongside traditional 24/7 concierge-level service. The company also specializes in empty leg flights, offering significant discounts on repositioning flights, as well as group charter services for corporate events, sports teams, and large parties. Their team of aviation experts provides personalized guidance to ensure every flight meets the client’s requirements.